May 2, 2017

This spring, Aria had the pleasure of having two interns support the public relations team. Both Gaby and Alex worked directly with Aria account executives on a range of activities, including media monitoring, media research and social media support. Before their internship programs come to an end, we sat down with the colleague students and talked to them about their semester at Aria. Following is Gaby’s summary of her experience at Aria:

 

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November 27, 2018

Aria Marketing today announced it has signed on three new healthcare IT clients, including Life Image, the world's largest global network for sharing clinical and imaging data powered by leading interoperability standards. The award-winning agency also expanded its team with strategic hires to support its increasing client base.

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September 17, 2019

Aria Marketing, a leading healthcare public relations and marketing communications agency, today named its first-ever Wellness Officer in an effort to advance the health and wellness of its employees. Senior account executive Ashley Owen will draw on her years of professional and personal experience in the health and wellness space to lead Aria’s wellness initiative in addition to carrying out her client responsibilities.

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April 2, 2019

Aria Marketing, a leading healthcare public relations and marketing communications agency, today announced that its Executive Vice President, Jessica Cohen, was selected to present a break out session at the annual Healthcare IT Marketing and PR Conference (HITMC), which takes place April 17-19 in Boston.

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March 27, 2018

Aria Marketing today announced it was named one of the Best PR Firms in Boston by Expertise. The recognition comes at a time of momentum for the company, as it brings on new clients, such PatientMatters, and makes strategic hires to help support both new and existing clients.

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August 5, 2020

Aria Marketing, a leading healthcare public relations and marketing communications agency, today announced it has been named one of the Best PR Firms in Boston by Expertise, a research organization and publisher of top-ranking local business lists. This recognition comes at a pivotal time for the agency as it continues to experience a rise in demand for its services in response to the coronavirus disease 2019 (COVID-19). As a thought leadership-driven healthcare PR agency, Aria is uniquely positioned to support the healthcare industry during this time of crisis.

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July 30, 2019

Scott Collins, president of leading healthcare public relations and marketing communications agency, Aria Marketing, has been recognized as one of the Top 100 Healthcare Leaders for his contributions to the healthcare industry by the International Forum on Advancements in Healthcare (IFAH). Collins received the award at the third annual IFAH held in Las Vegas, NV in June 2019.

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January 15, 2020

Aria Marketing, a leading healthcare public relations and marketing communications agency, recognized 2019 as a pivotal year in which the company increased revenue by nearly 20% and added three leading healthcare technology companies to its client roster. In conjunction with these achievements, Aria also announced an employee retention rate of 93%.

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February 4, 2019

Aria Marketing, a leading healthcare public relations and marketing communications agency, today announced that for the 20th consecutive year, it will be representing over a dozen healthcare technology and services companies at the Healthcare Information and Management System Society’s (HIMSS) Annual Conference, taking place February 11-15 in Orlando.

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September 7, 2017

By Serena Bronda

This summer is flying by!  But, before we say so long to summer and trade in our cold brews for pumpkin spice lattes, we wanted to share some of the biggest wins we scored for our clients in August.

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June 24, 2019

Aria Marketing, a leading healthcare public relations and marketing communications agency, is pleased to announce that it has been selected as the agency of record for AVIA, the nation’s leading network of healthcare organizations committed to transforming care through digital innovation.

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May 13, 2020

Drink Options for the New Normal in Office Bonding

 

Happy hours are a beloved tradition at Aria, and as public relations professionals, we like our drinks with a twist of creativity. Before the COVID-19 pandemic, Aria team members would host in-office, themed happy hours complete with a spread to satisfy our foodie tendencies and décor to bring it all together. (A few memorable ones include the college party and Friends-inspired happy hours.)

 

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October 18, 2019

If you are new to the healthcare industry, one thing you realize very quickly is that there are a TON of industry events. From national tradeshows like HIMSS, to company user group forums, there seems to be a different conference taking place almost every day, which can make it a challenge for your event to stand out from the crowd.

 

When our clients host an event, they turn to Aria team to break through the noise with a PR and media strategy designed to increase awareness of, and drive attendance to, their event. Whether the event is a new office opening, an expert panel or full-blown three-day conference, there are some proven best practices healthcare IT companies can leverage to get the most PR value and media coverage for the event:

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August 23, 2018

Aria Marketing today announced that several healthcare companies, including AxiaMed and Diameter Health, have selected the firm as their PR and marketing agency of record. 

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March 25, 2020

Aria Marketing, a leading healthcare public relations and marketing communications agency, today announced it was selected as the agency of record by eVideon, a leader in interactive patient engagement and digital workflow solutions. The award-winning agency also promoted Ashley Owen to account director – a move that will further support Aria’s growing client roster.

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November 2, 2018

As Boston’s cold winter approaches, we’re offering a particularly warm welcome to Aria’s newest team member and North Carolinian, Madeleine Smith. Madeleine just joined the team in October as an account coordinator at Aria. During her first week, I sat down with Madeleine to learn about her passions, favorite music, and even her next hair style.  Read on to learn more!  

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October 13, 2017

The air is crisp, the leaves are changing, and the apples are ripe for picking. It is officially fall in Boston, and with the change of seasons comes a new round of PR wins we secured for our clients in September.

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August 13, 2020

The COVID-19 pandemic has been devastating to global society and economic activity, and we will surely be coping with its aftereffects for many years to come.  However, there have been some silver linings, such as less pollution, normalization of remote work, accelerated use of telemedicine.  In our work, we have also seen a real boost for health care PR and thought leadership.  Healthcare and the ideas and technologies that make it work have become headline news, and while our clients have benefitted from the 24/7 COVID-19 news focus, we are starting to see the total dominance of that issue in the media begin to give way to interest in other stories.  As a result, we are working with our clients to start preparing to adapt their strategies to a next phase, where it’s not “all pandemic all the time,” and other news and ideas can get attention.

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May 28, 2020

Aria Marketing, a leading healthcare public relations and marketing communications agency, announced it was selected as the agency of record by VisualDx, a diagnostic clinical decision support system used by over 2,300 hospitals, health clinics, and medical schools worldwide. Since April, Aria has launched a robust communications strategy to raise awareness of the role VisualDx’s solutions play in the COVID-19 response, as well as kicked off a PR effort to promote the company’s mission and the thought leadership of CEO and Founder Art Papier, MD.

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March 10, 2020

Anniversaries are a big deal at Aria. We know that working at a PR agency can be challenging and we pride ourselves on offering our staff an awesome work environment and great perks that makes them want to stick around for years. Regardless of whether it is your one year anniversary or your 15 year anniversary, we celebrate our employees – and our anniversary awards program is just one of the many ways we do so!

 

We’ve had a slew of anniversaries over the last few months (including my own!) as we’ve retained 93% our staff in 2019, so we thought this would be the perfect time to shine a light on some of the anniversary rewards our employees have selected recently.

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