February 17, 2017

As the craziness of preparing for our clients’ largest tradeshow of the year reaches its climax (#HIMSSanity), what better time to take a break and turn our thoughts to some more relaxing times. One of the perks of working at Aria is our monthly, staff-produced happy hours. Each one has an original theme and an element of competition as the teams in charge continually try to outdo the previous month’s event. So, with that in mind, I give you Aria’s top 5 happy hour themes (in chronological order):

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February 10, 2017

Goodbye 2016, hello 2017! While the Aria team enjoyed an extended winter break (work perks!), we came back ready to hit the ground running and kick the new year off with a bang. We are sure that 2017 will be a great year for Aria, and are thrilled to share some of the major PR wins our clients achieved in the first month of the year: 


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January 25, 2017

By Katie Schur

We’re excited to be representing a dozen innovative companies at the largest health IT event of the year, HIMSS17. We’re busy developing press and news strategies, creating compelling messaging and working to connect our clients with key industry influencers. As a result of our efforts last year, we secured over 100 press and analyst meetings, and we’re looking forward to breaking that record this year. But, before we pack our bags and head to Orlando, here’s a few of the topics (in hashtag form) that we’re most excited to talk about at the show.   

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January 20, 2017

Celebrities are doing it, your kids are doing it, the media is doing it, and even the president is doing it! These days, it seems like everyone is communicating in 160 characters or less. But should your business be #tweeting? We get this question a lot from our healthcare IT clients, and the answer is “yes” – as long as you are tweeting strategically. Companies from every industry are now utilizing Twitter to increase brand awareness and connect with target audiences. Here are the top six reasons why we think your healthcare company should get a handle (Twitter handle that is) on the popular social media platform:

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January 5, 2017

By Krysta Ferry

While there were moments that we thought 2016 might never end, it finally has! As we embark on what we hope will be a successful 2017, let’s take a final look back at 2016 and some December results we achieved for our clients that deserve recognition:

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