January 29, 2016
By Jessica Cohen
Recently, I wrote a blog post answering one of the questions that we receive almost every week from clients: “should we issue a press release?” Once a client reviews our press release check list and determines that their news is in fact press release worthy, the next set of questions we receive typically includes: “who should we send this to?” and then, “should we issue this over the wire?” (‘the wire’ refers to a press release distribution service, such as BusinessWire or PRNewsWire).
Read MoreJanuary 21, 2016
By Kristina Markos
For college students, studying communications and all its subsets can be a rewarding and enriching experience. The subject area potentially offers endless career opportunities and serves as a launch pad for fresh graduates who are ready to take control and shape their careers.
Read MoreJanuary 11, 2016
By Ross Homer
Inspired by the work of one of our clients in the corporate wellness space, I thought the start of the new year is the perfect time for a blog post focused on wellness at Aria. Now, as far as wellness goes, we’re a pretty healthy company (if I do say so myself). Our CEO participated in his second triathlon this past year, one of our Senior Account Executives recently ran her third half marathon, we have a CrossFit/powerlifter, several yogis and spinners, and even I have been known to run a 5K now and again. Oh, and we eat a lot of salad.
Read MoreJanuary 5, 2016
By Krysta Ferry
The new year anticipation is over and 2016 has finally made its big debut! But before jumping into our New Year’s resolutions, we wanted to take a look back at some of our biggest highlights from December. Last month was filled with interesting insights from clients who we helped finish 2015 on a high note!
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