August 30, 2018

At this point in my tenure at Aria, I have interviewed many job seekers for positions ranging from hopeful interns and co-op students to VP-level candidates. This past year especially, my company has seen such high demand for our PR and marketing communications services that we have had to make a number of new hires to support our continued growth.

 

That all sounds really exciting – and it is—but as they say, you have to kiss a few frogs (or 20) to find your prince/ss (or PR maven). Throughout this hiring process, my Aria interview team has had differing opinions about which candidates should receive an Aria “rose,” but we all agree that there are five core qualities that the next Aria employee should embody:

 

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August 16, 2017

Public Relations professionals get a bad rap. No matter where it began, the misconception of PR people as “spinners” is out there, and has been furthered by stereotypes, assumptions, and narrow perspective. Why should you trust me, a PR professional? Because I only recently stepped onto the public relations side from the other side of the aisle. Just a couple years ago, I was a full-fledged journalist.

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August 11, 2017

Summer is in full swing, and here in Boston, we feel blessed to finally get some sunshine! Even with our long weekends and fun summer Fridays, the Aria team is hustling for results for our clients. Take a look at some of our major client highlights for July below:

 

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August 1, 2017

Meet the newest member of the Aria team, Account Coordinator, Serena Bronda. In getting to know Serena, we’ve learned that she has lived in some amazing places. So, I thought this blog post would be a great excuse to find out a bit more about her experiences around the world.

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