August 26, 2021

As a healthcare PR agency, it’s our job to examine the latest industry trends and developments. One trend on the minds of many of our healthcare IT clients is the rapid rise of telehealth. The pandemic has accelerated telehealth’s adoption, but will things return to the way they were post-pandemic, or will this growth continue?

 

If we can conduct business virtually, educate our kids online and hang out with loved ones through a computer, what about seeing a doctor? Telemedicine is not new, but a 2021 study found one in three adults turned to telehealth in the wake of the pandemic with some providers reporting a 4000% uptick in virtual visits.

 

Yes, we’re more connected, but is that just on the surface? Let’s look at both sides of the equation.

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August 2, 2021

By Scott Collins

COVID has had a huge impact on healthcare, and will continue to for years to come.  Some of the changes, like the ability to muster a massive response to a rapid influx of patients, are obvious, but others are more subtle and unexpected.  From my perspective, working primarily with technology companies seeking to help health systems, health plans and other stakeholders innovate and evolve, I have seen some very interesting changes in where healthcare decision-makers are shifting their attention and investing their money and resources.

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