January 28, 2021

The COVID-19 pandemic has had an enormous impact on the public relations field, and that’s particularly true for Aria as a healthcare PR agency. The news cycle is moving at an extraordinary pace, lending us even more opportunities to connect our clients’ services, solutions, and expertise to current events. Our client IntelyCare is just one example of a company proving vital to the complex pandemic response efforts.

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January 15, 2021

As we all (should) know, social media is a valuable, even essential, tool for connecting businesses with a wider audience. At Aria Marketing, in addition to our public relations work, we lead social media programs for our healthcare clients, developing organic and paid content to boost sales and increase their digital reach. Through social media channels, our clients can share relevant news stories, promote recent coverage, and connect with other industry leaders. But, creating great social media content can only go so far; engagement from employees and a broader audience is needed to propel the content, and company, forward.

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January 7, 2021

By Emily Wisner

The Aria team took a break (mostly) from the world of health IT PR for a full two weeks this holiday season. After a year of hard work, a crazy pandemic, and a transition to WFH, we took some well-deserved time to relax. Read about the team’s much needed R&R over the holidays:

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