June 4, 2021
By Jessica Cohen
As the world begins to “return to normal,” there are some innovations, processes and habits we picked up during the COVID-19 lockdown that actually weren’t so bad – in fact, there are a few COVID adaptations I think we should keep.Read More
May 21, 2021
By Lindsey Honig
As a healthcare public relations agency, Aria has closely observed the pandemic’s impact on the healthcare industry and the swift response from health IT organizations. Many of our clients have done PR around COVID-19, including a recent example with our client Kyruus, which offers provider search and scheduling solutions for healthcare organizations.Read More
May 6, 2021
By Sean Chase
The Aria team has been working remotely since March of 2020. Of course, this transition came with initial challenges but we are fortunate to be in a profession where we can secure results for our health IT clients from anywhere with a WiFi connection. Despite the tumultuous nature of past year, it has been one of steady growth for Aria, and we are excited that we were able to welcome many new faces to the team!
Maddi Larsen, account coordinator and trivia superstar, joined Aria at the beginning of 2021. I had the pleasure of catching up with her to discuss quarantine hobbies, her background, and why she moved across the country to Boston:Read More
April 29, 2021
By Kahler Buckley
Working in the healthcare PR industry, it is our job here at Aria Marketing to keep up with the latest industry news, including regulatory changes, new trends, major company announcements, and much more. E-newsletters are a great way to keep our fingers on the pulse of the news cycle as they summarize the top stories of the day and package them up in an easy-to-consume format. However, with hundreds of healthcare e-newsletters to choose from, it’s difficult to know where to start or which ones have the most value. To save your inbox, we’ve compiled a list of some of our favorite e-newsletters to keep you informed on the latest industry news.Read More
April 22, 2021
By Casey Bennett
Happy World Book Day! For those that weren’t aware, April 23, 2021 is World Book Day. World Book Day, also known as World Book and Copyright Day was created to promote reading, publishing, and copyright. Here at Aria Marketing, reading is an extremely important part of our day-to-day jobs. Whether it’s reading healthcare trade articles, local Boston news, national stories, social media, or blogs, this is how we continue to educate ourselves daily and stay on top of what’s happening in the healthcare IT space. In honor of this holiday, use the hashtags #WorldBookDay & #StayAtHome on social media.